Running a fleet in North America means navigating congestion, dock delays, and last-minute changes every day. However, another cost is hidden beneath the surface
Driver Retention Strategies That Start With Better Routing
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Elie Matar
Business Development Manager
Meet Elie Matar, a dynamic professional at the intersection of technology, business, and personal passions. With a background in computer science, Elie has transitioned from banking to a key role in business development at Cigo. Elie’s journey began with a fascination for computers, leading to a degree in Computer Science. He then applied his technical skills in the banking sector, contributing to innovative projects that streamlined financial operations.
Driven by entrepreneurial spirit, Elie shifted his focus to business development. Joining Cigo marked a turning point, where he blends technical expertise with business acumen to forge strategic partnerships and drive growth. Outside of work, Elie enjoys sports and music.
Whether on the basketball field or at a live performance, he values the lessons sports teach about teamwork and strategy. Music serves as a creative outlet, complementing the analytical demands of his professional life. In the ever-changing tech landscape, Elie embraces challenges and opportunities, shaping the future of technology and business. His journey exemplifies adaptability and forward-thinking in the digital age.
As Elie navigates the intersection of technology, business, and personal passions, his story reflects the multifaceted nature of a career in computer science and business development. With each chapter, he continues to redefine success in a dynamic world.
Using Geo-Fencing for More Efficient Delivery Windows
The last mile is the costliest and most complex part of the supply chain. Customers expect tighter delivery window commitments, higher accuracy, and real-time updates
10 Signs You’ve Outgrown Manual Route Planning
Late trucks. Angry calls. Another night rewriting spreadsheets while tomorrow’s orders stack up. If that feels familiar, you’ve outgrown manual route planning.
How to Prevent Missed Deliveries With Smart Route Sequencing
Pressure on last-mile teams keeps rising while delivery windows get tighter. You need fewer failed stops, steadier ETAs, and routes that adjust as the day unfolds.
The Top KPIs Every Fleet Manager Should Track
Every delayed delivery, missed SLA, or unexpected breakdown costs you money and credibility. These setbacks drain your margins, frustrate your team, and erode customer trust.
Fleet Route Management 101: A Guide for First Time Route Planners
One late pickup, a blocked street, or an anxious customer asking, “Where is my order?” That is all it takes for a smooth morning to tilt.
What Is Route Density and Why It Matters for Profitability
You feel the pressure every day. Fuel prices swing, traffic shifts by the hour, and customers expect precise delivery windows.
How to Choose the Right Logistics Optimization Software
Your logistics stack now decides how quickly you meet delivery windows, control cost, and adapt to surprises.
Building a Resilient Last-Mile Strategy in 2025
Customers want fast, clear service. Conditions change by the hour, crews are stretched, and curb rules differ on every block. Plans shift, but...
Why Real-Time Visibility is the Key to Supply Chain Agility
Every missed ETA costs you cash, time, and trust. If you cannot see your network as it moves, you guess.